Bit Bank Australia was started by Anita Marchesani, a few years after her return from working as a professional groom in the UK. The UK is heaven for all things horsey, and the concept of a horse bit specialist webshop and advisory service was becoming popular over there as Anita headed back to Australia. Once back here, she started Bella Equestrian, an online equestrian store focusing on importing quality brands from the UK at that stage unavailable on the Australian market.
In 2009, recognising a distinct lack of understanding, knowledge and service in mainstream equestrian stores when it came to assisting riders buying bits, Anita started her own Bit Bank. Starting with just 2 brands and a couple of pages on the Bella Equestrian website, the immediate positive feedback from riders across Australia was astounding. Clearly there was a need to share knowledge, offer specialised advice and listen to the problems riders were facing when looking for a new bit for their horse. Bit Bank Australia was the first to offer a 30 Day Trial on all bits sold and a personalised consultation service to riders across the country, and New Zealand. Today, the Bit Bank is growing with more brands and styles added regularly and big plans for the future!
Anita is a published author with a series of articles on bits and bitting published throughout 2010 in Hoofbeats magazine and reprinted in NZ Equestrian Coaches magazine. The series of articles will be used as course material at Murdoch University as part of the Equine Behaviour unit for Vet and Animal Science students. In 2012 a two part series on Transitioning to the Double Bridle was published in Hoofbeats magazine. Anita presents educational sessions with theory and hands on participation for pony clubs, adult riding clubs and specialist training days. She was selected to present as part of the educational program at Equitana 2010 in Melbourne and once again for Equitana Sydney 2011, Equitana Melbourne 2012 and has presented at Muresk University and Murdoch University.
Anita values continuing education, the sharing of knowledge and above all the welfare of the horse along with the safety of Australian riders. It is from these values that Bit Bank Australia has sprung from, and continues to grow.